Friday, 6 September 2013

Comment - Boybands Bringing Out Perfume

I have been a pop fan right from a young age, and although my music tastes have changed and expanded a little, they still include acts that would (although sometimes loosely) be termed as boybands. I have been a supporter of Take That since I was a teen, so over the years have brought everything from books and badges, to t-shirts, tour programmes, and I even had a Take That birthday cake one year.

This sort of thing sits easy with me, it's merchandise featuring pictures of the band, or products about the band and their music. It's how things should be. But more recently boybands have veered off course and the marketing machines behind them have had them promoting make-up, condoms (in the case of JLS), and perfume.

I know that these products are still aimed at girls (the majority of a male acts fan base), but they just don't seem relevant to what the act is doing, and to see men promote a product obviously aimed at the ladies just feels all kind of wrong. Although I may be older than the average boy band fan these are aimed at, I feel sure I wouldn't have wanted these items in my teen years either. For me I like a band for the music, and like to buy products associated with what they are, perfume, I am afraid just isn't one of those items.

What do you think? would you buy the item just because of who is behind it? should male music acts be the faces of perfume, or should we just accept it's just another way to make money in the world of marketing machines? Would love to know your thoughts.


  1. It's just cynical money making isn't it really, although the MUA One Direction make up is supposed to be quite good. That said, it would be even better if there was no link to them! Vicky x

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